Search Results - Rogers, Everett

Everett Rogers

Everett M. "Ev" Rogers (March 6, 1931 – October 21, 2004) was an American communication theorist and sociologist, who originated the ''diffusion of innovations'' theory and introduced the term ''early adopter''. He was distinguished professor emeritus in the department of communication and journalism at the University of New Mexico. Provided by Wikipedia
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    La comunicación en las organizaciones by Rogers, Everett M.

    Published 1980
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    Diffusion of innovations by Rogers, Everett M.

    Published 1983
    View in OPAC
    Book