Podobné jednotky: Diet Coke Case Study: Repositioning a Brand as Gender Neutral
- Ribena Case Study: Repositioning Soft Drinks to Young Adults
- Pizza Hut Case Study: Repositioning Fast Food as a Healthy Option
- Lucozade & Red Bull Case Study: Repositioning Energy Drinks to Meet Consumers' Needs
- Drug Repositioning Case Study: Repositioning Drugs Either Serendipitously Or By Informed Insight
- Glowelle Case Study: Creating a Successful Nutraceutical Brand
- Smirnoff & Baileys Case Studies: Gender-Specific Brand Positioning