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- Data-driven marketing the 15 metrics everyone in marketing should know /
- Journal of China marketing.
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Sujet: Marketing.
- Data-driven marketing the 15 metrics everyone in marketing should know /
- Journal of China marketing.
- Marketing 4.0 : moving from traditional to digital /
- Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
- Big data marketing : engage your customers more effectively and drive value /
- The million dollar private practice : using your expertise to build a practice that makes a difference /