Marketing : conceptos y estrategias /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | Spanish English |
| Published: |
México, D.F. :
McGraw-Hill,
[1997]
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| Edition: | Novena edición. |
| Subjects: | |
| Online Access: | View in OPAC |
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| Item Description: | Traducción de la obra del autor Marketing: Concepts and strategies. |
|---|---|
| Physical Description: | xxvii, 877 páginas : ilustraciones ; 27 cm |
| Bibliography: | Incluye referencias bibliográficas e índice. |
| ISBN: | 9586005992 9789586005999 |