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Bibliographic Details
Main Author: Kotler, Philip (autor.)
Other Authors: Armstrong, Gary (Gary M.) (autor.), Mascaró Sacristán, Pilar (traductor.)
Format: Book
Language:Spanish
English
Published: México, D.F. : Prentice Hall, [1996]
Edition:6a ed.
Subjects:
Online Access:View in OPAC
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Description
Item Description:Traducido de la obra: Principles of marketing.
Physical Description:xxi, 826, [60] páginas : ilustraciones ; 27 cm
ISBN:9688805904
9789688805909