Weinstein, A. (2004). Handbook of market segmentation: Strategic targeting for business and technology firms (3rd ed.). Haworth Press.
Cita Chicago Style (17a ed.)Weinstein, Art. Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms. 3rd ed. New York: Haworth Press, 2004.
Cita MLA (9a ed.)Weinstein, Art. Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms. 3rd ed. Haworth Press, 2004.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.