Pinkberry Case Study: Creating a Social Environment Around a Healthy Indulgence

Grasshopper Case Study: Creating a Convenient & Healthy Solution for UK Consumers Short of Time
Publicado: (2009)

Primo Extremo Case Study: Gaining Credible Entry in a Monopolized Category
Publicado: (2010)

EarthGrain Case Study: Creating Stand Out Appeal in the Bread Sector with a Healthy & Ethical Offering
Publicado: (2010)

Yeo Valley & Rachel's Organic Case Study: Capitalizing on the Mainstreaming of Organics
Publicado: (2008)

Rebranding Case Study: The Pitfalls of Undertaking Rebranding Strategies in the Consumer Domain
Publicado: (2009)

Almond Milk Case Study: Driving Innovation in the U.S. Milk Substitutes Market
Publicado: (2011)

Optimel Control & Coffee Shape Case Study: Encouraging Consumers to Manage Weight Through Daily Dosing
Publicado: (2010)

Regulating Religion: Case Studies from Around the Globe

CocoaVia Case Study: Marketing Healthy Chocolate
Publicado: (2005)

Glowelle Case Study: Creating a Successful Nutraceutical Brand
Publicado: (2010)

Pizza Hut Case Study: Repositioning Fast Food as a Healthy Option
Publicado: (2008)

Bioxell Case Study: Creating & Nurturing a Successful Spin-Out
Publicado: (2005)

Symbicort Case Study: Creating Differentiation in Comination Products
Publicado: (2005)

Australian Low-Carb Beer Case Study: Positioning Beer as Healthy
Publicado: (2008)

Case Studies in the Environment

SuperJam Case Study: Redefining the Jam Market by Emphasizing a Healthy Product Offering
Publicado: (2009)

Firefly Case Study: Creating an Ethical Functional Drink Brand
Publicado: (2009)

Robert's American Gourmet Case Study: Focusing on Product Innovation in Healthy Snacks
Publicado: (2008)

Oasis Case Study: Using Difference in Positioning to Create a Strategic Growth Opportunity
Publicado: (2008)

Energy Shot Case Study: Creating a New Market in the Energy Drinks Sector
Publicado: (2009)

Olay Case Study: Creating a Successful 'Masstige' Anti-Aging Product Line
Publicado: (2010)

A healthy life on a healthy planet : what we, as individuals, can do to make it happen /
por: Méthot, Danielle, 1964-
Publicado: (2018)

Boost Juice Bars Case Study: Marketing Smoothie Bars as a Healthy Alternative to Coffee Shops
Publicado: (2008)

Healthy living, healthy loving: a guide to happy, healthy relationships and family life
por: Hampton, Janie
Publicado: (1987)

POM Wonderful Case Study: Creating Sustainable Growth in the Superfruits Market
Publicado: (2009)

Reggae Reggae Sauce Case Study: Creating Differentiation in the Sauce Category
Publicado: (2009)

Skyy Vodka Case Study: Creating Differentiation in the Premium Vodka Market
Publicado: (2009)

Healthy Animals, Healthy Canada
por: The Expert Panel on Approaches to Animal Health Risk Assessment
Publicado: (2011)

Parmalat Finanziaria SpA SWOT Analysis

Kind Snacks Case Study: Seeking Differentiation in Cereal Bars with an Ethical & Healthy Offering
Publicado: (2009)

The healthy route to a sustainable world: health, environment and sustainable development
Publicado: (1992)

B_E_E Case Study: Creating an Ethical & Profitable Cleaning Brand
Publicado: (2008)

Waitrose Case Study: Creating Differentiation in the Marketplace Through Premium & Ethical Retailing
Publicado: (2007)

Farmhouse Fare Case Study: Creating Opportunities in the Premium Chilled Dessert Category
Publicado: (2009)

Vaseline Case Study: Creating Stand Out Appeal in the Body Skincare Market
Publicado: (2010)

Hain Celestial UK Case Study: Responding to Consumer Demands for Healthy & Ethically Sourced Food
Publicado: (2009)