Cowshed Case Study: Maintaining a Professional & Natural Skincare Brand

Müller Case Study: Maintaining a Leadership Position by Addressing Changing Consumer Trends

Ethnic Skincare Case Study: Capitalizing on a Growing Sector in the US
Publicado em: (2009)

Stonyfield Farm Case Study: Maintaining Growth in the Troubled Organic Food Sector
Publicado em: (2009)

King of Shaves XCD Case Study: Marketing Skincare to Men
Publicado em: (2005)

Aunt Bessie's Case Study: Maintaining Growth in Frozen Foods by Stressing Convenience & Tradition
Publicado em: (2009)

Britvic Case Study: Maintaining Growth in the Downturn by Focusing on the Value Soft Drinks Categories
Publicado em: (2009)

Frito-Lay Case Study: Maintaining Growth Through Innovative Marketing & Product Development
Publicado em: (2007)

Arnott's Biscuits Case Study: 140 Years of Change & Innovation to Maintain Market Leadership
Publicado em: (2008)

Netiq/webtrends Case Study: Maintaining a Competitive Position in the Over-crowded Web Analytics Market
Publicado em: (2004)

Five Guys Case Study: Maintaining Growth in Fast Food with a Simple Menu & Quality Focus
Publicado em: (2010)

Subway Case Study: Maintaining Growth in the Fast Food Market by Promoting Healthier Food Offerings
Publicado em: (2007)

Eat Natural Case Study: Establishing a Brand in the Breakfast Cereal & Cereal Bar Markets
Publicado em: (2008)

Vaseline Case Study: Creating Stand Out Appeal in the Body Skincare Market
Publicado em: (2010)

Guinness Case Study: Rejuvenating an Established Brand
Publicado em: (2004)

Nespresso Case Study: Lifestyle Branding in Coffee
Publicado em: (2007)

Co-operative Bank Case Study: Maintaining a Profitable Niche Position in a Developed Retail Banking Market
Publicado em: (2004)

Maintaining team performance
Por: Kanaga, Kim
Publicado em: (2003)

Recruiting & Maintaining an Army
Publicado em: (2017)

Burt's Bees Case Study: Retaining Brand Values in Natural Personal Care Following Acquisition
Publicado em: (2008)

Wild Bunch & Co. Case Study: Growing a Personal Need into a Natural & Organic Consumer Brand
Publicado em: (2009)

Morrisons Case Study: Revamping the Image of a Tired Brand
Publicado em: (2007)

Glowelle Case Study: Creating a Successful Nutraceutical Brand
Publicado em: (2010)

Vodafone Case Study: Becoming a Valuable & Recognizable Brand
Publicado em: (2012)

Innocent Case Study: Strategies for Building Brand Loyalty
Publicado em: (2007)

Amy's Kitchen Case Study: From Start-Up to Leading Natural & Organic Frozen Food Brand
Publicado em: (2009)

Enjoy Life Natural Brands Case Study: Capitalizing on Rising Consumer Inteest in Anti-Allergy Foods
Publicado em: (2009)

Troubleshooting, maintaining, and repairing PCs /
Por: Bigelow, Stephen J.
Publicado em: (2000)

Professional Case Management

Diet Coke Case Study: Repositioning a Brand as Gender Neutral
Publicado em: (2005)

Pringles Case Study: Diversifying a Brand Into Multi-Usage Occasions
Publicado em: (2008)

Firefly Case Study: Creating an Ethical Functional Drink Brand
Publicado em: (2009)

Smirnoff & Baileys Case Studies: Gender-Specific Brand Positioning
Publicado em: (2004)

NestlÉ Yorkie Case Study: Male Specific Branding
Publicado em: (2005)

CNS Market Case Study: Leading Brands in the CNS Market
Publicado em: (2008)

Pantene Case Study: Brand Renovation Driven by Innovative Research
Publicado em: (2010)

Coca-Cola Case Study: The Worlds Most Recognisble Brand
Publicado em: (2011)