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Strategy Formulation and Implementation During Purchasing of Production Materials

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Publicado en:Journal of Business Research vol. 13, no. 1 (Feb 1985), p. 19-33
Autor principal: DeRijcke, Jacques
Otros Autores: Faes, Wouter, Vollering, Jan
Publicado:
Elsevier Sequoia S.A.
Materias:
Studies
Purchasing
Decision trees
Strategic planning
Decision making
Marketing
Production
Grammatical aspect
Strategic aspects
Gatekeeping
Social function
Acceso en línea:Citation/Abstract
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Resumen:Current research on industrial purchasing has overlooked the strategic aspects of buying and concentrated on more operational and structured buying processes. Mintzberg, Raisinghani, and Theoret's (1976) model for unstructured decision making is employed to analyze 5 cases of strategic purchasing processes concerning production materials. Descriptive flow models are generated for each case. The analysis reveals several important differences between strategic and operational decision-making systems: 1. The search for effective solutions involves several loops in the strategic decision-making process, while the operational purchase process is more linear. 2. Strategic decision making is primarily iterative, while operational decision making is incremental. 3. Strategic purchasing decisions involve more company employees than operational decisions. 4. In strategic situations, purchasing is primarily a gatekeeping function, while in operational situations most important activities are performed by purchasing managers. Implications for purchasing and marketing management are discussed.
ISSN:0148-2963
1873-7978
Fuente:ABI/INFORM Global