Buzzword or fuzzword: an event study of the metaverse in the Chinese stock market

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Pubblicato in:Internet Research vol. 34, no. 1 (2024), p. 174-194
Autore principale: Xu, Yingbo
Altri autori: Liu, Wei, He, Tong, Sang-Bing Tsai
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Emerald Group Publishing Limited
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022 |a 1066-2243 
022 |a 2054-5657 
022 |a 1051-4805 
024 7 |a 10.1108/INTR-07-2022-0526  |2 doi 
035 |a 2920038618 
045 2 |b d20240101  |b d20241231 
084 |a 46159  |2 nlm 
100 1 |a Xu, Yingbo  |u Business School, Qingdao University, Qingdao, China 
245 1 |a Buzzword or fuzzword: an event study of the metaverse in the Chinese stock market 
260 |b Emerald Group Publishing Limited  |c 2024 
513 |a Journal Article 
520 3 |a Purpose“Metaverse” has become a buzzword in the Chinese stock market. However, it remains unclear whether a firm's metaverse-related announcements will elicit positive stock market reactions. Whether and how stakeholder reactions are influenced by a firm's metaverse-related readiness also needs to be further explored. This study aims to discuss the aforementioned objective.Design/methodology/approachThe authors derived a set of factors based on readiness theory and business ecosystem literature and extend them into the context of the metaverse. The authors used a sample of 642 Chinese listed firms in 2021 to investigate the hypotheses through the event study.FindingsThe study’s findings show that metaverse coverage induces a positive stock market reaction, but it is subject to three moderating effects. The authors introduce the novel concepts of IT readiness, ecosystem readiness and digital infrastructure readiness as the moderators. Stakeholders perceive metaverse announcements as overhyped, and stock prices do not fluctuate significantly after a metaverse announcement when the listed firms are not ready to embrace the metaverse.Originality/valueThis study is one of the first that introduces the event study method into the metaverse research, and it reveals that different levels of readiness influence stakeholders' evaluations and reactions to corporate metaverse coverage. This provides empirical evidence on metaverse development in China from the stock market's perspective. 
651 4 |a China 
653 |a Stock exchanges 
653 |a Stock prices 
653 |a Internet 
653 |a Annual reports 
653 |a Investments 
653 |a Infrastructure 
653 |a Hypotheses 
653 |a Securities markets 
653 |a Social networks 
653 |a Science fiction & fantasy 
653 |a Blockchain 
653 |a Virtual communities 
653 |a Investors 
653 |a Technology 
653 |a Virtual reality 
653 |a Prices 
653 |a Literature 
653 |a Stakeholders 
653 |a Announcements 
653 |a Moderators 
653 |a Writers 
653 |a Computer Simulation 
653 |a Data Analysis 
653 |a Fiction 
700 1 |a Liu, Wei  |u Business School, Qingdao University, Qingdao, China 
700 1 |a He, Tong  |u Entrepreneur College (Taicang), Xi'an Jiaotong-Liverpool University, Suzhou, China 
700 1 |a Sang-Bing Tsai  |u School of Business, WUYI University, Wuyishan, China 
773 0 |t Internet Research  |g vol. 34, no. 1 (2024), p. 174-194 
786 0 |d ProQuest  |t ABI/INFORM Global 
856 4 1 |3 Citation/Abstract  |u https://www.proquest.com/docview/2920038618/abstract/embedded/6A8EOT78XXH2IG52?source=fedsrch 
856 4 0 |3 Full Text  |u https://www.proquest.com/docview/2920038618/fulltext/embedded/6A8EOT78XXH2IG52?source=fedsrch 
856 4 0 |3 Full Text - PDF  |u https://www.proquest.com/docview/2920038618/fulltextPDF/embedded/6A8EOT78XXH2IG52?source=fedsrch