Underestimating the Impact Self-Concept Has on Purchasing Behavior as a Result of Social Media Advertising

Detalles Bibliográficos

Publicado en:	ProQuest Dissertations and Theses (2024)
Autor Principal:	Erikson Eaton, Meleena Anne
Publicado:	ProQuest Dissertations & Theses
Materias:	Marketing Management Web studies Business administration
Acceso en liña:	Citation/Abstract Full Text - PDF
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