Visual Emotive Meaning in Conservation Advocacy: An Analysis of WWF’s Public Service Announcements

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Опубликовано в::	Sage Open vol. 15, no. 1 (Jan 2025)
Главный автор:	Xu, Song
Другие авторы:	Bakar, Kesumawati A
Опубликовано:	SAGE PUBLICATIONS, INC.
Предметы:	Public service advertising Emotions Wildlife conservation Imagery Wildlife Conservation Meaning Negative emotions Advertisements English language Advertising Metaphor Connotation Appraisal Influence Cartoons Announcements Advocacy Research Research applications Public service announcements Negative Attitudes Conservation (Environment) Public Service
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