Measuring the digital maturity of tourism businesses in Slovenia

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Publicado en:OECD Tourism Papers (May 23, 2025)
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Organisation for Economic Cooperation and Development (OECD)
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Acceso en línea:Citation/Abstract
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024 7 |a 10.1787/b70ddb07-en  |2 doi 
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084 |a 6245961  |2 nlm 
245 1 |a Measuring the digital maturity of tourism businesses in Slovenia 
260 |b Organisation for Economic Cooperation and Development (OECD)  |c May 23, 2025 
513 |a Journal Article 
520 3 |a <img src=https://assets.oecdcode.org/ilibraryres/img/eufunded-banner3.png class="img-responsive" style="width:80%; padding-bottom:5px;" alt="EU Funded Note"/> The rapid advancement of digital technologies has underscored the need for robust, timely, and detailed tourism data to inform policy and business decisions. This paper provides a detailed review of selected international and national indicator sets, surveys, and self-assessment tools from the tourism sector and wider economy designed to measure the digital uptake of businesses. The analysis reveals that while existing indicators on digitalisation cover a range of digital tools and skills, key areas such as the assessment of digital strategy and culture are often missing. Furthermore, it highlights the need to tailor indicators to address the unique requirements and characteristics of tourism businesses and identifies a list of potential indicators to measure their digital maturity. The paper concludes by outlining a number of policy considerations to facilitate the evaluation and selection of indicators to measure the digital maturity of tourism businesses and identifies potential areas of future work. 
651 4 |a Slovenia 
653 |a Tourism 
653 |a Digital technology 
773 0 |t OECD Tourism Papers  |g (May 23, 2025) 
786 0 |d ProQuest  |t ABI/INFORM Trade & Industry 
856 4 1 |3 Citation/Abstract  |u https://www.proquest.com/docview/3216394941/abstract/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch 
856 4 0 |3 Full Text - PDF  |u https://www.proquest.com/docview/3216394941/fulltextPDF/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch