Comportamiento del consumidor /
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | Spanish English |
| Published: |
México :
Pearson Educación,
2001.
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| Edition: | 7a. ed. |
| Subjects: | |
| Online Access: | View in OPAC |
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| Item Description: | Traducción de : Consumer behavior. Incluye glosario e índice. |
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| Physical Description: | xiii, 469 + [28] p. ; 26 cm. |
| ISBN: | 9684444869 |