Applications in basic marketing: clippings from the Popular Business Press /

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Bibliographic Details
Main Author: McCarthy, E. Jerome
Other Authors: Perreault, William D. (coautor)
Format: Book
Language:Spanish
English
Published: Boston, : Richard D. Irwin, 1991
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Online Access:View in OPAC
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Description
Physical Description:210 p. ; il. ; 26 cm.
ISBN:0256101167