Estudio de los activos de marca en consumidores de los sectores: restaurantes de comida tradicional a la carta,pizza y hamburguesas

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Bibliographic Details
Main Author:	Castro Molina, Ana Evelyn
Other Authors:	Guerra Aguilar, Mónica Eleonora (coautor), Hernández Campos, Guisela María (coautor), Martínez Ordóñez, María Elena (coautor), Laínez Monge, Edgar Mauricio (Asesor)
Format:	Thesis Book
Language:	Spanish
Published:	San Salvador : Universidad Centroamericana José Simeón Cañas, 2002
Online Access:	View in OPAC
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Call Number:	1803 C378
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