Fundamentos de mercadotecnia /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | Spanish English |
| Published: |
México, D.F. :
Prentice Hall Hispanoamerica,
1995.
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| Edition: | 2a ed. |
| Subjects: | |
| Online Access: | View in OPAC |
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| Item Description: | Incluye indices. |
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| Physical Description: | 654 páginas : ilustraciones ; cm |
| ISBN: | 9688802263 9789688802267 |