Investigación de mercados: un enfoque práctico /
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | Spanish English |
| Published: |
México, D.F. :
Prentice-Hall Hispanoamericana,
c1997.
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| Edition: | 2a ed. |
| Subjects: | |
| Online Access: | View in OPAC |
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| Item Description: | Traducido de Marketing research: An Applied Orientation, 2nd Ed. |
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| Physical Description: | 890 p. : il., fot.; 26 cm. |
| ISBN: | 968880844X |