Multichannel marketing metrics and methods for on and offline success /

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Bibliographic Details
Main Author: Arikan, Akin, 1969-
Format: Electronic eBook
Language:English
Published: Indianapolis, Ind. : Wiley Pub., c2008.
Series:Serious skills.
Subjects:
Online Access:https://biblioteca.ues.edu.sv/acceso/elibro/?url=https%3A%2F%2Felibro.net%2Fereader%2Fbiblioues/177827
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