Built in social essential social marketing practices for every small business /
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Format: | Electronic eBook |
Language: | English |
Published: |
Hoboken :
Wiley,
2013.
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Subjects: | |
Online Access: | https://biblioteca.ues.edu.sv/acceso/elibro/?url=https%3A%2F%2Felibro.net%2Fereader%2Fbiblioues/178630 View in OPAC |
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Table of Contents:
- Preface
- Introduction
- Attraction : your essential content marketing strategy
- How the social web works
- Designing your business around social
- Every business is now a media company
- Engagement : social networking and marketing
- Communities are the new markets.