The brand IDEA : managing nonprofit brands with integrity, democracy and affinity /
I tiakina i:
| Kaituhi matua: | |
|---|---|
| Ētahi atu kaituhi: | |
| Hōputu: | Tāhiko īPukapuka |
| Reo: | Ingarihi |
| I whakaputaina: |
San Francisco :
Jossey Bass & Pfeiffer Imprints, Wiley,
[2014]
|
| Putanga: | First edition. |
| Ngā marau: | |
| Urunga tuihono: | https://biblioteca.ues.edu.sv/acceso/elibro/?url=https%3A%2F%2Felibro.net%2Fereader%2Fbiblioues/186615 Ver en el OPAC |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
|
MARC
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| 003 | FINmELB | ||
| 005 | 20250820144314.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 250820t25082014cau ob 001 0 eng d | ||
| 020 | |a 9781118573303 |q (ebook) | ||
| 035 | |a (OCoLC)1316598514 | ||
| 040 | |a FINmELB |b eng |e rda |c FINmELB | ||
| 050 | 4 | |a HD62.6 |b .L35 2014 | |
| 082 | 0 | |a 658/.048 |2 23 | |
| 100 | 1 | |a Laidler-Kylande, Nathalie, |d 1965- | |
| 245 | 1 | 4 | |a The brand IDEA : |b managing nonprofit brands with integrity, democracy and affinity / |c Nathalie Laidler-Kylande and Julia Shepard Stenzel. |
| 250 | |a First edition. | ||
| 264 | 1 | |a San Francisco : |b Jossey Bass & Pfeiffer Imprints, Wiley, |c [2014] | |
| 264 | 4 | |c 2014 | |
| 300 | |a 1 online resource (234 pages) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 347 | |a data file |2 rda | ||
| 504 | |a Includes bibliographical references and index. | ||
| 588 | |a Description based on metadata supplied by the publisher and other sources. | ||
| 590 | |a Electronic resource. Santa Fe, Argentina: elibro, 2025. Available via the World Wide Web. Access may be limited to libraries affiliated with elibro. | ||
| 650 | 0 | |a Nonprofit organizations |x Management. | |
| 650 | 0 | |a Nonprofit organizations |x Marketing. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Stenzel, Julia Shepard, |d 1964- | |
| 776 | 0 | 8 | |i Print version: |a Laidler-Kylande, Nathalie, 1965- |t Brand IDEA. |d San Francisco : Jossey Bass & Pfeiffer Imprints, Wiley, [2014] |h , xviii214 pages |z 9781118555835 |w (DLC) 2013030361 |
| 797 | 2 | |a elibro, Corp. | |
| 856 | 4 | 0 | |u https://biblioteca.ues.edu.sv/acceso/elibro/?url=https%3A%2F%2Felibro.net%2Fereader%2Fbiblioues/186615 |