Handbook of market segmentation strategic targeting for business and technology firms /

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Bibliografische gegevens
Hoofdauteur: Weinstein, Art
Formaat: Elektronisch E-boek
Taal:Engels
Gepubliceerd in: New York : Haworth Press, c2004.
Editie:3rd ed.
Onderwerpen:
Online toegang:Available in Business Source Ultimate.
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020 0 |z 9780789021564 
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050 0 0 |a HF5415.127  |b .W45 2004 
100 1 |a Weinstein, Art. 
240 1 0 |a Handbook of market segmentation (Online) 
245 1 0 |a Handbook of market segmentation  |h [electronic resource] :  |b strategic targeting for business and technology firms /  |c Art Weinstein. 
250 |a 3rd ed. 
260 |a New York :  |b Haworth Press,  |c c2004. 
500 |a Rev. ed. of: Market segmentation. Rev. ed. c1994. 
504 |a Includes bibliographical references p. (225-232) and index. 
650 0 |a Market segmentation. 
650 0 |a Psychographics. 
700 1 |a Weinstein, Art.  |t Market segmentation. 
773 0 |t Business Source Ultimate   |d EBSCO 
776 1 |t Handbook of market segmentation  |w (DLC)2003023392 
856 4 0 |3 Full text available: May 2004.  |z Available in Business Source Ultimate.  |u https://biblioteca.ues.edu.sv/acceso/ebsco/?url=https%3A%2F%2Fsearch.ebscohost.com%2Fdirect.asp%3Fdb%3Dbsu%26jid%3D2523%26scope%3Dsite 
901 |a Book