Journal of direct marketing

Abstracts and full-text (PDF only), 1997; abstracts only, 1996.

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Detalles Bibliográficos
Nuevo Título:Journal of interactive marketing (Online)
Título anterior:Journal of direct marketing research
Formato: Electrónico Revista
Lenguaje:inglés
Publicado: [New York, N.Y.] : John Wiley & Sons., Inc. : Direct Marketing Educational Foundation, -©1997.
Materias:
Acceso en línea:Available in Business Source Ultimate.
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130 0 |a Journal of direct marketing (Online) 
222 1 0 |a Journal of direct marketing 
245 1 0 |a Journal of direct marketing  |h [electronic resource]. 
246 2 |a Journal of Direct Marketing : JDM 
260 |a [New York, N.Y.] :  |b John Wiley & Sons., Inc. :  |b Direct Marketing Educational Foundation,  |c -©1997. 
310 |a Quarterly 
362 1 |a Print began with vol. 1, no. 1 (winter 1987). 
362 0 |a -v. 11, issue 4 (autumn 1997). 
500 |a Published: [Evanston, IL] : Medill School of Journalism, Dept. of Advertising, Northern University in cooperation with DMEF, 1987- 
520 |a Abstracts and full-text (PDF only), 1997; abstracts only, 1996. 
538 |a Mode of access: World Wide Web. 
650 0 |a Direct marketing  |v Statistics  |v Periodicals. 
650 6 |a Marketing direct  |v Statistiques  |v Périodiques. 
650 7 |a Direct marketing.  |2 fast  |0 (OCoLC)fst00894544 
650 7 |a Màrqueting directe.  |2 thub 
655 0 |a Electronic journals. 
655 7 |a periodicals.  |2 aat 
655 7 |a Periodicals.  |2 fast  |0 (OCoLC)fst01411641 
655 7 |a Statistics.  |2 fast  |0 (OCoLC)fst01423727 
655 7 |a Periodicals.  |2 lcgft 
655 7 |a Périodiques.  |2 rvmgf 
655 7 |a Revistes electròniques.  |2 thub 
710 2 |a Direct Marketing Educational Foundation,  |e issuing body.  |1 https://id.oclc.org/worldcat/entity/E39QH7Jmpp84wvXWjhrx7Dbbtg 
710 2 |a Medill School of Journalism,  |e issuing body.  |1 https://id.oclc.org/worldcat/entity/E39QH7JmqHDxdhXmQgff6gG7B6 
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776 0 8 |i Print version:  |t Journal of direct marketing  |x 0892-0591  |w (DLC) 96657542  |w (OCoLC)15071375 
780 0 5 |t Journal of direct marketing research 
785 0 0 |t Journal of interactive marketing (Online)  |x 1520-6653  |w (DLC) 00238032  |w (OCoLC)42320913 
856 4 0 |3 Full text available: Jan 1987-Sep 1997.  |z Available in Business Source Ultimate.  |u https://biblioteca.ues.edu.sv/acceso/ebsco/?url=https%3A%2F%2Fsearch.ebscohost.com%2Fdirect.asp%3Fdb%3Dbsu%26jid%3DJDM%26scope%3Dsite 
901 |a Academic Journal