Antzeko izenburuak: Qualitative consumer & marketing research /
Gaia: Marketing research.
- A master class in brand planning : the timeless works of Stephen King /
- Brands laid bare using market research for evidence-based brand management /
- Data-driven marketing the 15 metrics everyone in marketing should know /
- Big data marketing : engage your customers more effectively and drive value /
- Cases in marketing /
- Journal of the Market Research Society