Communication and Coorientation of Collectivities

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Publicado en:The American Behavioral Scientist (pre-1986) vol. 16, no. 4 (Mar/Apr 1973), p. 567-591
Autor principal: JAMES E GRUNIGKEITH R STAMM
Publicado:
SAGE PUBLICATIONS, INC.
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Acceso en línea:Citation/Abstract
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100 1 |a JAMES E GRUNIGKEITH R STAMM 
245 1 |a Communication and Coorientation of Collectivities 
260 |b SAGE PUBLICATIONS, INC.  |c Mar/Apr 1973 
513 |a statistics 
520 3 |a Many research traditions in applied social science have been concerned with communication between a formal organization and a social collectivity (often called a public, a clientele, or a mass), or between members of two social categories such as socioeconomic classes or ethnic groups. Concepts studied in these traditions include the diffusion of innovations, change agents, marketing, public relations, organizational communication, mass media effects, school-community relations... 
610 4 |a University of Maryland University of Wisconsin System 
651 4 |a Illinois 
651 4 |a United States--US 
653 |a Research 
653 |a Agreements 
653 |a Journalism 
653 |a Accuracy 
653 |a Poverty 
653 |a Environmental education 
653 |a Community relations 
653 |a Communication 
653 |a Low income groups 
653 |a Interest groups 
653 |a Decision making 
653 |a Mass media 
653 |a Researchers 
653 |a Middle class 
653 |a Collectivity 
653 |a Economic development 
653 |a Formal organization 
653 |a Economics 
653 |a Affordable housing 
653 |a Labor unions 
653 |a Perceptions 
653 |a Suburban areas 
653 |a Bureaucrats 
653 |a Public relations 
653 |a Change agents 
653 |a Mass media effects 
653 |a Social research 
653 |a Marketing 
653 |a Innovations 
653 |a Adoption of innovations 
653 |a Diffusion 
653 |a Social categories 
653 |a Concepts 
653 |a Ethnic groups 
653 |a Public schools 
653 |a Organizational communication 
653 |a Traditions 
773 0 |t The American Behavioral Scientist (pre-1986)  |g vol. 16, no. 4 (Mar/Apr 1973), p. 567-591 
786 0 |d ProQuest  |t ABI/INFORM Global 
856 4 1 |3 Citation/Abstract  |u https://www.proquest.com/docview/194675901/abstract/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch 
856 4 0 |3 Full Text - PDF  |u https://www.proquest.com/docview/194675901/fulltextPDF/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch