How Libraries Have Used Technology for Promotion and Outreach
-д хадгалсан:
| -д хэвлэсэн: | Computers in Libraries vol. 45, no. 3 (Apr 2025), p. 27 |
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| Үндсэн зохиолч: | |
| Хэвлэсэн: |
Information Today, Inc.
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| Нөхцлүүд: | |
| Онлайн хандалт: | Citation/Abstract Full Text Full Text - PDF |
| Шошгууд: |
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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| Хураангуй: | Dempsey discusses how libraries have used technology for promotion and outreach. Large library systems can often afford to experiment with the higher technology that others cannot. For instance, Meghan McCorkell, until recently, the chief of marketing, communications, and strategy at the Enoch Pratt Free Library in Baltimore, mentioned some really cool stuff she had been doing there. And now in 2025, the latest tech for marketing is artificial intelligence (AI). She does not think libraries are going to be using AI for advertising at the same level as we recently saw in Super Bowl ads, but they have already started experimenting with it. |
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| ISSN: | 1041-7915 0275-6722 |
| Эх сурвалж: | Library Science Database |