Why people share misinformation on social media? An integration of affordance and flow theories
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| Publicado en: | Humanities & Social Sciences Communications vol. 12, no. 1 (Dec 2025), p. 1129 |
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| Autor principal: | |
| Otros Autores: | , |
| Publicado: |
Springer Nature B.V.
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| Acceso en línea: | Citation/Abstract Full Text Full Text - PDF |
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| 100 | 1 | |a Wu, Manli |u Huazhong University of Science and Technology, School of Journalism and Information Communication, Wuhan, China (GRID:grid.33199.31) (ISNI:0000 0004 0368 7223); Ministry of Education of the People’s Republic of China, Philosophy and Social Sciences Laboratory of Big Data and National Communication Strategy, Wuhan, China (GRID:grid.419897.a) (ISNI:0000 0004 0369 313X) | |
| 245 | 1 | |a Why people share misinformation on social media? An integration of affordance and flow theories | |
| 260 | |b Springer Nature B.V. |c Dec 2025 | ||
| 513 | |a Journal Article | ||
| 520 | 3 | |a The widespread dissemination of misinformation on social media calls for an empirical investigation of why people share such content. By integrating affordance theory and flow theory, this study examines the underlying psychological mechanisms between social media affordances and misinformation sharing. With 533 valid questionnaires, the findings demonstrate that social media affordances (information accessibility, metavoicing and association) are positively associated with cognitive involvement and affective involvement, which then exert positive effects on users’ misinformation sharing. The results further reveal that emotional ability negatively moderates the relationship between affective involvement and misinformation sharing. Theoretically, our empirical findings extend prior studies by complementing the positive connotation of social media affordances and demonstrating that social media affordances can drive misinformation sharing through the mechanism of flow. Practically, the findings imply that attention should be paid to the design and management of social media to curtail misinformation sharing. | |
| 653 | |a Information seeking behavior | ||
| 653 | |a Affect (Psychology) | ||
| 653 | |a False information | ||
| 653 | |a Cognitive ability | ||
| 653 | |a Emotions | ||
| 653 | |a Boundary conditions | ||
| 653 | |a Pandemics | ||
| 653 | |a Social networks | ||
| 653 | |a Social media | ||
| 653 | |a Participation | ||
| 653 | |a Misinformation | ||
| 653 | |a Dissemination | ||
| 653 | |a Mass media | ||
| 653 | |a Psychological mechanisms | ||
| 653 | |a Theory | ||
| 653 | |a Connotation | ||
| 653 | |a Access | ||
| 653 | |a Sharing | ||
| 653 | |a Psychological theories | ||
| 700 | 1 | |a Wu, Tailai |u Huazhong University of Science and Technology, School of Medicine and Health Management, Wuhan, China (GRID:grid.33199.31) (ISNI:0000 0004 0368 7223) | |
| 700 | 1 | |a Xiao, Yushan |u Huazhong University of Science and Technology, School of Journalism and Information Communication, Wuhan, China (GRID:grid.33199.31) (ISNI:0000 0004 0368 7223) | |
| 773 | 0 | |t Humanities & Social Sciences Communications |g vol. 12, no. 1 (Dec 2025), p. 1129 | |
| 786 | 0 | |d ProQuest |t Social Science Database | |
| 856 | 4 | 1 | |3 Citation/Abstract |u https://www.proquest.com/docview/3231565730/abstract/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch |
| 856 | 4 | 0 | |3 Full Text |u https://www.proquest.com/docview/3231565730/fulltext/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch |
| 856 | 4 | 0 | |3 Full Text - PDF |u https://www.proquest.com/docview/3231565730/fulltextPDF/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch |