From Theory to Practice: Understanding Value- Creation in Service Companies

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Publicat a:Brazilian Administration Review vol. 22, no. 4 (Oct-Dec 2025), p. 1-17
Autor principal: Ribeiro, Lucas Galli
Altres autors: Pereir, Leydiana de Sousa, Baião, Natalia Macedo, de Oliveira, Larissa Vasconcelos, Cavalcanti, André Marques
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Associação Nacional de Pós-Graduação e Pesquisa em Administração
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100 1 |a Ribeiro, Lucas Galli  |u Universidade Federal de Minas Gerais, Belo Horizonte, MG, Brazil 
245 1 |a From Theory to Practice: Understanding Value- Creation in Service Companies 
260 |b Associação Nacional de Pós-Graduação e Pesquisa em Administração  |c Oct-Dec 2025 
513 |a Journal Article 
520 3 |a Objective: existing literature is fragmented and fails to provide a holistic and comprehensive understanding of how value is created, particularly in the face of contemporary challenges and within the service sector. This article aims to offer a structured overview of current literature and facilitate a theoretical understanding of value creation. Methods: adopting a multi-method approach, a systematic literature review (SLR) of 184 articles was conducted, combined with qualitative analyses of empirical data obtained from in-depth interviews with three entrepreneurs. Results: this article identifies six distinct valuecreation logics: (1) performance-driven, (2) knowledge-driven, (3) predictability-driven, (4) customer-driven, (5) positioning-driven, and (6) quality-driven. The results demonstrate that value creation in service companies is a multifaceted process, requiring a balance between internal capabilities and external market dynamics. Conclusions: this study does not seek to exhaust all possible perspectives on value creation; instead, it offers a structured synthesis of six interrelated value-creation logics derived from the literature and illustrated through exploratory interviews with entrepreneurs in the service sector. 
653 |a Interviews 
653 |a Qualitative research 
653 |a Strategic management 
653 |a Literature reviews 
653 |a Collaboration 
653 |a Customer feedback 
653 |a Entrepreneurs 
653 |a Companies 
653 |a Economic development 
653 |a Service industries 
653 |a Efficiency 
653 |a Value creation 
653 |a Positioning 
653 |a Design thinking 
653 |a Knowledge based development 
653 |a Literary criticism 
653 |a Decision making 
653 |a Knowledge management 
653 |a Business models 
653 |a Understanding 
653 |a Systematic review 
700 1 |a Pereir, Leydiana de Sousa  |u Universidade Federal de Minas Gerais, Belo Horizonte, MG, Brazil 
700 1 |a Baião, Natalia Macedo  |u Universidade Federal de Minas Gerais, Belo Horizonte, MG, Brazil 
700 1 |a de Oliveira, Larissa Vasconcelos  |u Universidade Federal de Minas Gerais, Belo Horizonte, MG, Brazil 
700 1 |a Cavalcanti, André Marques  |u Universidade Federal de Pernambuco, Recife, PE, Brazil 
773 0 |t Brazilian Administration Review  |g vol. 22, no. 4 (Oct-Dec 2025), p. 1-17 
786 0 |d ProQuest  |t ABI/INFORM Global 
856 4 1 |3 Citation/Abstract  |u https://www.proquest.com/docview/3279510392/abstract/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch 
856 4 0 |3 Full Text  |u https://www.proquest.com/docview/3279510392/fulltext/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch 
856 4 0 |3 Full Text - PDF  |u https://www.proquest.com/docview/3279510392/fulltextPDF/embedded/7BTGNMKEMPT1V9Z2?source=fedsrch