La guerra de las colas y su impacto en la estrategía de mercadeo

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Bibliographic Details
Main Author: Padilla Parada, Claudia Rebeca
Other Authors: Zablah, Fidel Ernesto (Asesor)
Format: Thesis Book
Language:Spanish
Published: San Salvador : Universidad Centroaméricana José Simeón Cañas, 2002
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Call Number: 1803 P235g
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