ONLINE MAGAZINES : Strand and deliver; Buy a magazine - or choose the online option? If the number of titles is anything to go by, online is now in serious competition with book shops as the place to browse. Patricia Moore reports.

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Podrobná bibliografie
Vydáno v:	AdMedia (Sep 2006), p. 34
Hlavní autor:	Moore, Patricia
Vydáno:	Mediaweb Ltd.
Témata:	New Zealand Magazines Trends Print advertising Publishing industry Audiences Publications Publishing Electronic periodicals Websites
On-line přístup:	Citation/Abstract Full Text
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo vytvoří štítek k tomuto záznamu!

Popis
Abstrakt:	After 9/11, things changed and in publishing Lucire print, [Jack Yan] was looking for more advertising. However he wasn't expecting much crossover. "Ninety-five percent of our audience is from outside NZ. We have L'Oreal, Chevrolet, Sony and Gillette on the web, but these are booked from the US. NZ was untouched as far as we were concerned."
ISSN:	0112-6997 1179-870X
Zdroj:	ABI/INFORM Trade & Industry