The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications /

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Bibliografske podrobnosti
Glavni avtor:	Salinas, Gabriela
Format:	Elektronski eKnjiga
Jezik:	angleščina
Izdano:	Chichester, West Sussex, England ; Hoboken, N.J. : Wiley, [2009]
Teme:	Branding (Marketing) Brand name products. Valuation. Electronic books.
Online dostop:	https://biblioteca.ues.edu.sv/acceso/elibro/?url=https%3A%2F%2Felibro.net%2Fereader%2Fbiblioues/179886 Ver en el OPAC
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