Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout /
Uloženo v:
| Hlavní autor: | |
|---|---|
| Médium: | Elektronický zdroj E-kniha |
| Jazyk: | angličtina |
| Vydáno: |
Chichester, England ; Hoboken, NJ :
J. Wiley,
[2004]
|
| Témata: | |
| On-line přístup: | https://biblioteca.ues.edu.sv/acceso/elibro/?url=https%3A%2F%2Felibro.net%2Fereader%2Fbiblioues/179997 Zobrazit v on-line katalogu |
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| 007 | cr cnu|||||||| | ||
| 008 | 250820s2004 enka ob 001 0 eng | ||
| 020 | |a 9780470862124 |q (ebook) | ||
| 035 | |a (OCoLC)1538593940 | ||
| 040 | |a FINmELB |b eng |e rda |c FINmELB | ||
| 050 | 4 | |a HD69.B7 |b T393 2004 | |
| 082 | 0 | |a 658.8/27 |2 22 | |
| 100 | 1 | |a Taylor, David, |d 1964- | |
| 245 | 1 | 0 | |a Brand stretch : |b why 1 in 2 extensions fail and how to beat the odds : a brandgym workout / |c by David Taylor. |
| 246 | 1 | 8 | |a Brandstretch |
| 264 | 1 | |a Chichester, England ; |a Hoboken, NJ : |b J. Wiley, |c [2004] | |
| 264 | 4 | |c Ã2004 | |
| 300 | |a ix, 162 p. : |b ill. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a data file |2 rda | ||
| 504 | |a Includes bibliographical references (p. [151]-153) and index. | ||
| 588 | |a Description based on metadata supplied by the publisher and other sources. | ||
| 590 | |a Electronic resource. Santa Fe, Argentina: elibro, 2025. Available via the World Wide Web. Access may be limited to libraries affiliated with elibro. | ||
| 650 | 0 | |a Brand name products |x Management. | |
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Brand name products |x Valuation |x Management. | |
| 650 | 0 | |a Product management. | |
| 655 | 4 | |a Electronic books. | |
| 797 | 2 | |a elibro, Corp. | |
| 856 | 4 | 0 | |u https://biblioteca.ues.edu.sv/acceso/elibro/?url=https%3A%2F%2Felibro.net%2Fereader%2Fbiblioues/179997 |