Brands laid bare using market research for evidence-based brand management /
Сохранить в:
| Главный автор: | |
|---|---|
| Формат: | Электронный ресурс eКнига |
| Язык: | английский |
| Опубликовано: |
Chichester, West Sussex, England ; Hoboken, NJ :
John Wiley & Sons,
c2005.
|
| Предметы: | |
| Online-ссылка: | https://biblioteca.ues.edu.sv/acceso/elibro/?url=https%3A%2F%2Felibro.net%2Fereader%2Fbiblioues/177654 Просмотр в OPAC |
| Метки: |
Нет меток, Требуется 1-ая метка записи!
|
Схожие документы: Brands laid bare
- Connective branding : building brand equity in a demanding world /
- Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout /
- The brand gym a practical workout to gain and retain brand leadership /
- Brand relevance : making competitors irrelevant /
- Three threats to brand relevance strategies that work /
- The brutal truth about Asian branding and how to break the vicious cycle /