Exploring the dual routes in influencing sales and adoption in augmented reality retailing: a mixed approach of SEM and FsQCA

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Detalhes bibliográficos
Publicado no:	Internet Research vol. 35, no. 1 (2025), p. 178-210
Autor principal:	Xu, Xiaoyu
Outros Autores:	Jia, Qingdan, Syed Muhammad Usman Tayyab
Publicado em:	Emerald Group Publishing Limited
Assuntos:	Augmented reality Behavior Data processing Shopping Fuzzy sets Decision making Qualitative analysis Consumers Technology Acceptance Model Information processing Electronic commerce Retailing Reality Retail industry Sales Comparative analysis Elaboration Structural equation modeling Cues Methodological approaches Augmentation Merchandise Information Physical Environment Literature Reviews Structural Equation Models Influence of Technology Researchers Database Management Systems
Acesso em linha:	Citation/Abstract Full Text Full Text - PDF
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