ENHANCING CUSTOMER RETENTION IN THE MOBILE INDUSTRY: A PROBLEM-SOLVING APPROACH

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Detalles Bibliográficos
Publicado en:	Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior vol. 38, no. 1 (2025), p. 149-169
Autor principal:	Savard, Martin
Otros Autores:	Telahigue, Issam
Publicado:	Consumer Satisfaction, Dissatisfaction and Complaining Behavior
Materias:	Problem solving Customer services Complaints Marketing Brand loyalty User behavior Customer satisfaction Regression analysis Testing laboratories Telecommunications industry Employees Social networks Market research Variables Customer retention Market strategy Customer relations
Acceso en línea:	Citation/Abstract Full Text Full Text - PDF
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