ENHANCING CUSTOMER RETENTION IN THE MOBILE INDUSTRY: A PROBLEM-SOLVING APPROACH

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Bibliografski detalji
Izdano u:	Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior vol. 38, no. 1 (2025), p. 149-169
Glavni autor:	Savard, Martin
Daljnji autori:	Telahigue, Issam
Izdano:	Consumer Satisfaction, Dissatisfaction and Complaining Behavior
Teme:	Problem solving Customer services Complaints Marketing Brand loyalty User behavior Customer satisfaction Regression analysis Testing laboratories Telecommunications industry Employees Social networks Market research Variables Customer retention Market strategy Customer relations
Online pristup:	Citation/Abstract Full Text Full Text - PDF
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